As experts in cosmetic products, the company endorses two brands of makeup. Ben Nye and Make up Studio. These two brands offer a complete product range with a very extensive array of colors and shades which can be utilized both by professionals and non professionals.
Ben Nye, being in the U.S. market for more than 40 years, poses a more classic and steady management of products which are distributed all over the world to be used mostly by professionals for special effects and professional makeup. This product line offers best results with the knowledge of mixing and combining colors.
Makeup Studio, on the other hand, opts for a trendy and aggressive introduction of its products, thus, it is continuously updating its product lines with new and different items. At the end of eighties, Makeup Studio started as Back Stage makeup in Amsterdam, and now it is used in more than 15 countries all over the world. While it is a professional makeup line, it can be easily used by non-professionals.